Pluimveebedrijf The Netherlands and Belgium

Each edition, De Pluimveekrant deals with a theme and developments that are in line with the sector. De Pluimveekrant is semi-editorial and publishes positive articles about poultry farmers, innovations and entrepreneurial opportunities.



Poultry farmers in the Netherlands


Poultry farmers Flanders

Pluimveekrant - for all poultry farmers


Publication dates Pluimveekrant The Netherlands and Belgium

De Pluimveekrant is published five times a year in the Netherlands and Belgium. Each edition focuses on a current topic. In addition, with various reports and practical experiences, the poultry farmer speaks

Release date*Themes and fairsDelivery date
10-02-2023Stalklimaat Dutch Poultry Expo (14 & 15 Feb.)20-01-2023
21-04-2023Food and drinking water31-03-2023
30-06-2023Sustainability and recycling09-06-2023
15-09-2023Health and prevention
01-12-2023Barn equipment10-11-2023

Tariffs Pluimveebedrijf The Netherlands and Belgium

Reach all poultry farmers and stakeholders. Take advantage of our combination discount and reach all poultry farmers and service providers in the Netherlands and Belgium in an economical way

FormatNetherlandsFlandersNetherlands + Belgium Combination
Reportage (by our editors)€ 1.700,-€ 825,-€ 2.000,-
1/1 page (265 x 391)€ 1.875,-€ 700,-€ 2.060,-
1/2 page (130 x 391 or 265 x 193)€ 1.125,-€ 420,-€ 1.235,-
1/4 page (130 x 193 or 265 x 94)€ 565,-€ 210,-€ 620,-
1/8 pagina (13 0x 94)€ 375,-€ 140,-€ 410,-
Back cover (265 x 391)€ 2.250,-€ 840,-€ 2.470,-
Advertorial 1/1 (265 x 391)€ 1.400,-€ 525,-€ 1.540,-
InsertOn requestOn requestOn request

Advertising forms Pluimveekrant

Mirror: 260 x 395 mm (BxH)
Paper: 60 gr. Superbright ISO 83
Delivery: High resolution certified pdf
Images: 300 dpi CMYK
Mention:Advertiser’s name, title, edition/outcome date
Delivery address: attn. Gonda Hoekman,

Website Pluimveebedrijf Netherlands and Belgium

We publish daily press releases, photo reports, product news and promotional campaigns to provide the poultry farmer with current news and developments within the sector.

Pluimveebedrijf NL

Page views per week


Users per week

Pluimveebedrijf BE

Page views per week


Users per week

PluimveeActueel website possibilities

Specifications and rates Pluimveebedrijf The Netherlands and Belgium

Description website/price per weekSpecificationsNetherlandsBelgiumNetherlands + Belgium Combination
A) Leaderboard728 x 90 pixels (desktop) / 320 x 100 pixels (mobile) (JPG/GIF)€ 265,-€ 265,-€ 375,-
B) Rectangle banner300 x 250 pixels (desktop) / 300 x 250 pixels (mobile) (JPG/GIF)€ 185,-€ 185,-€ 260,-
C) Half page banner (desktop) + rectangle banner (mobile)300 x 600 pixels (desktop) + 300 x 250 pixels (mobile) (JPG/GIF)€ 250,-€ 250,-€ 350,-
D) Sponsored content1000 x 666 pixels (desktop) / 1000 x 666 pixels (mobile) (JPG)
Title: 30 characters*
Teaser: 100 characters*
Button: 20 characters*
Landing page URL
*Incl. Spaces
€ 335,-€ 335,-€ 470,-
E) NEW: Floor-ad (desktop) + Interscroller (mobile)Floor-ad: 1600 x 90 pixels (folded) / 1600 x 250 pixels (unfolded) (desktop)
Interscroller: 1000 x 400 pixels (mobile) (JPG/GIF)
€ 360,-€ 360,-€ 505,-
Leaderboard XL970 x 90 pixels (JPG/GIF)€ 290,-€ 290,-€ 405,-
Site takeover160 x 600 pixels / 970 x 250 pixels (desktop) (JPG/GIF)
320 x 100 pixels / 300 250 pixels (mobile) (JPG/GIF)
€ 665,-€ 665,-€ 930,-

Advertorial guideline website

Title: Max. 60 characters incl. Spaces
Main image: 1000 x 666 pixels (ratio 3:2, JPG)
If photo reportage: At least 6 images (1000 x 666 pixels, JPG) + caption
If video reportage: Youtube URL
or MP4 video
Text: minimal. 250 words incl. left

Newsletter Pluimveebedrijf

The poultry farmers receive a newsletter every Thursday called Pluimveebedrijf. The newsletter reaches a large part of the poultry farmers due to the link with the National Agricultural Database.

PluimveeActueel newsletter possibilities
Pluimveebedrijf NL

Opening rate*



Shipping time


Pluimveebedrijf BE

Opening rate*



Shipping time


*The opening rate is in practice higher due to privacy settings of the readers.

*Occasionally, the release date may vary.

Rates newsletter Pluimveebedrijf The Netherlands and Belgium

DefinitionSpecificationsNetherlandsBelgiumNetherlands + Belgium Combination
A) Advertorial (website, newsletter and social media)See advertorial guidelines newsletter€ 250,-€ 160,-€ 285,-
Advertorial (Website with response form, newsletter and social media)See advertorial guidelines newsletter€ 300,-€ 200,-€ 350,-
Advertorial with external linkSee advertorial guidelines newsletter€ 210,-€ 135,-€ 240,-
B) Banner newsletter468 x 250 pixels (JPG)€ 170,-€ 105,-€ 190,-

Advertorial guideline newsletter

Title: Max. 60 characters incl. spaces
Image: 241 x 160 pixels max. 100kb (JPG)
Text: Max. 35 words / 255 characters incl. Spaces

Social Media Pluimveebedrijf Netherlands and Belgium

Poultry farmers can also be reached via Facebook, Twitter, Instagram and LinkedIn. The Pluimveebedrijf has its own social media channels that are used to spread news, but also to bring promotions to the attention.

Social Media rates Pluimveebedrijf The Netherlands and Belgium

DefinitionSpecificationsNetherlandsBelgiumNetherlands + Belgium Combination
Default placement on timelineSee social media guideline€ 125,-€ 125,-€ 175,-
Campaign management advertisementSee social media guideline€ 290,-€ 290,-€ 405,-
Targeting interestsSee social media guidelineOn requestOn requestOn request
Targeting email addresses target groupSee social media guidelineOn requestOn requestOn request
Targeting Facebook PixelSee social media guidelineOn requestOn requestOn request

Advertorial guideline social media

For most ads, the best image size to upload is at least 1080 x 1080 pixels (Ratio 1.91 to 1:1).

  • Images that are more than 20% text may be displayed less.
  • Primary text: 125 characters (incl. spaces)
  • Heading: 25 characters (incl. spaces)
  • Description: 30 characters (incl. spaces)

Specialist partner Pluimveebedrijf The Netherlands and Belgium

Is sharing knowledge one of your communication strategies to promote your product(s) or service or increase your brand awareness and image? Then a professional partner page is a good addition to your marketing plan. With a professional partner page, you can benefit from our large multimedia sector-specific reach for a year.

Rates partner packagesOnlineMultimediaalComplete
Netherlands€ 5.250,-€ 7.500,-€ 8.500,-
Flanders€ 3.750,-€ 4.250,-€ 4.750,-

Specialist partner Pluimveebedrijf