Pluimveekrant

The Pluimveekrant is published four times a year with an in-depth theme. The Pluimveekrant is semi-editorial and brings positive articles from the market. With various reports and practical experiences, the poultry farmer speaks. The print edition of the Pluimveekrant is supported by our website pluimveebedrijf.nl and an online magazine which is distributed via our online media channels.

Circulation and target group Pluimveekrant

edition

PLUIMVEEKRANT

4.300

Print

3.200

Poultry farmers in the Netherlands

1.100

Poultry farmers Flanders

Publication dates Pluimveekrant

Release dateFocus onDelivery date
12-03-2021Sales and home sales19-02-2021
07-05-2021Food and drinking water16-04-2021
02-07-2021climate11-06-2021
24-09-2021Health and prevention
(Dutch Poultry Expo – subject to change)
03-09-2021
12-11-2021Sustainability and energy22-10-2021
10-12-2021Barn equipment (report intensive livestock fair Rosmalen)22-11-2021

Rates Pluimveekrant

formatStanding/verticalLandscape/horizontalPrice Netherlands/Flanders
Reportage (by our editors)€ 1.900,-
1/1 page260 x 395 mm (BxH)€ 2.000,-
Rear cover260 x 395 mm (BxH)€ 2.400,-
1/2 page127 x 395 mm (BxH)260 x 194 mm (BxH)€ 1.200,-
1/4 page127 x 194 mm (BxH)260 x 93.5 mm (BxH)€ 600,-
1/8 page127 x 93.5 mm (BxH)€ 400,-
Advertorial excl. tick production 1/1€ 1,500,-
AttachOn request

Advertising forms Pluimveekrant

Mirror: 260 x 395 mm (BxH)
Paper: 60 gr. Superbright ISO 83
Delivery: High resolution certified pdf
Images: 300 dpi CMYK
Mention: Advertiser name, title,
edition/outcome date
Delivery address: Traffic@mixcom.nl

Website Pluimveebedrijf.nl

On Pluimveebedrijf.nl we post daily press releases, photo reports, product news and promotional actions to provide the poultry farmer with up-to-date news and developments within the sector.

22.829

Page views by month

9.626

Users per month

01:18

Average time on page

PluimveeActueel website possibilities

Website Pluimveebedrijf.be

On Pluimveebedrijf.be we post daily press releases, photo reports, product news and promotional actions to provide the poultry farmer with up-to-date news and developments within the sector.

Specifications and rates Pluimveebedrijf.nl

website:SpecificationsCPM themePrice/week
1) Leaderboard728 x 90 / 320 x 100 pixels (JPG/GIF)€ 50,-€ 250,-
2) Desktop CTA right next to article
on mobile under article
on request€ 40,-€ 200,-
3) Desktop extended banner 300 x 600 pixels (JPG/GIF)€ 50,-€ 235,-
4) Banner300 x 250 pixels (JPG/GIF)€ 40,-€ 175,-
5) Sponsored content€ 45,-€ 225,-
Response page incl. advertorial€ 100,-
Site takeoverOn requestOn request
Floor-adOn requestOn request
Leaderboard XLOn requestOn request

Advertorial guideline website Pluimveebedrijf

title: Max. 60 characters incl. Spaces
Main image: 1000 x 666 pixels (ratio 3:2, JPG)
If photo reportage: At least 6 images (1000 x 666 pixels, JPG) + caption
If video reportage: Youtube URL
or MP4 video
Text: minus. 250 words incl. left

Newsletter Pluimveebedrijf

The poultry farmers receive a newsletter called Poultry Farm once every two weeks on Thursday. The newsletter reaches a large part of the poultry farmers due to the link with the National Agricultural Database.

PluimveeActueel newsletter possibilities
2.675

E-mail addresses receive the newsletter Pluimveebedrijf

2.410

Dutch newsletter

265

Belgian newsletter

Rates newsletter Poultry Farm (NL)

E-newsletterPrice 1xPrice 4x
1) Advertorial (website, newsletter and social media)€ 225,-€ 675,-
Advertorial with external link€ 185,-€ 555,-
2) Super banner with link€ 150,-€ 450,-

Rates newsletter Poultry Farm(BE)

E-newsletterPrice 1xPrice 4x
1) Advertorial (website, newsletter and social media)€ 140,-€ 420,-
Advertorial with external link€ 120,-€ 360,-
2) Super banner with link€ 100,-€ 300,-

Directive e-newsletter Pluimveebedrijf

Title: Max. 60 characters incl. spaces
Image: 241 x 160 pixels max. 100kb (JPG)
Text: Max. 35 words / 255 characters incl. Spaces
Banner: 468 x 250 pixels (JPG)

Social Media Pluimveebedrijf

Poultry farmers can also be reached via Facebook and Twitter. The Pluimveebedrijf has its own social media channels that are used to spread news, but also to promote.

Social Media rates Pluimveebedrijf

Social mediaPrice 1xPrice 4x
Default placement on timeline€ 120,-€ 360,-
Campaign management Facebook &Instagram€ 250,- per month
Targeting interestsOn requestOn request
Targeting email addresses target groupOn requestOn request
Targeting Facebook PixelOn requestOn request

NEW IN 2020

THEME PAGES

Prosu Media Producties starts with various theme pages in the trade journals and on the websites. It is possible to join as a partner and conclude a multimedia package around your chosen theme at an attractive price. This positions the company as the specialist around the theme and also builds brand & brand awareness.

Click here for more information about our new theme pages

TRADE PARTNER PAGES

Is sharing knowledge one of your communication strategies to promote your product(s) or service or increase your brand awareness and image? Then a professional partner page is a good addition to your marketing plan. With a professional partner page, you can benefit from our large multimedia sector-specific reach for a year.

Click here for more information about our specialist pages

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