Terra

Trade journal

Trade magazine Terra is a leading magazine in the field of earthmoving, recycling and yard transport in Belgium. It describes various sections to inform entrepreneurs, contractors and drivers in the construction sector with developments and opportunities.

Magazine Terra is published four times in Flanders. The journal has a different theme for each edition. It describes a mix of current events, first introductions and tests. In addition, Terra describes the developments and opportunities for entrepreneurs with reports. In addition to Flanders, Terra is also published four times a year as a part of the trade journal Entreprise Agricole for Wallonia.

JOURNAL

Terra

(FLA)

2.750

Print runs

JOURNAL

Terra

(WAL)

3.000

Print runs

Terra

Outcome dates

Publication DateThemes and Trade ShowsDelivery date
23-02-2024Maintenance02-02-2024
24-05-2024Recycling
03-05-2024
30-08-2024Demo Days
Demo Days (7 to 8 Sep.)
09-08-2024
29-11-2024Technology and Safety08-11-2024

Outcome dates

Appearance datesTopics and fairsDelivery date
08-03-2024Maintenance
Published as a section of the Entreprise Agricole Trade Journal
16-02-2024
31-05-2024Recycling
Published as a section of the Entreprise Agricole Trade Journal
10-05-2024
30-08-2024Demo Days
Published as a section of the Entreprise Agricole Trade Journal
09-08-2024
12-06-2024Technology and Safety
Published as a section of the Entreprise Agricole Trade Journal
15-11-2024

Prices magazine

FormatFlandersWalloniaFlanders + Wallonia
1/1 page€ 1.100,-€ 1.100,-€ 1.750,-
1/2 page€ 660,-€ 660,-€ 1.050,-
1/3 page€ 440,-€ 440,-€ 705,-
1/4 page€ 330,-€ 330,-€ 530,-
1/6 page€ 240,-€ 240,-€ 385,-
1/8 page€ 210,-€ 210,-€ 335,-
1/12 page€ 175,-€ 175,-€ 280,-
Inside cover€ 1.265,-€ 1.265,-€ 2.025,-
Back cover€ 1.320,-€ 1.320,-€ 2.110,-
1/1 Advertorial 4€ 825,-€ 825,-€ 1.320,-
2/1 advertorial spread 4€ 1.240,-€ 1.240,-€ 1.985,-
InsertOn requestOn requestOn request

Website

On terramag.be we publish press releases, photo reports, product news and promotional actions on a daily basis.

Terramag.be

700

Page views per week on the website

330

Users per week on the website

Fr.terramag.be

550

Page views per week on the website

290

Users per week on the website

Website Terra, the Belgian trade journal for earthmoving, recycling and site transport

Prices website

Description website/price per weekFlandersWalloniaFlanders + Walloia
A) Leaderboard€ 250,-€ 85,-€ 275,-
B) Rectangle banner€ 175,-€ 60,-€ 195,-
C) Half page banner (desktop) + rectangle banner (mobile)€ 245,-€ 80,-€ 260,-
D) Sponsored content€ 325,-€ 100,-€ 340,-
E) Floor-ad (desktop) + Interscroller (mobile)€ 335,-€ 115,-€ 360,-
Leaderboard XL€ 275,-€ 90,-€ 395,-
Site takeover€ 635,-€ 200,-€ 670,-

Newsletter

Terra newsletter - Sign up for the latest news for earthmoving, recycling and yard transport in Belgium

Flanders

29,8%

Opening rate*

1.590

Receivers

Thursday

Shipping time

Wallonia

19,5%

Opening rate*

1.150

Receivers

Thursday

Shipping time

*The opening rate is higher in practice due to privacy settings of the readers

Newsletter rates

DefinitionFlandersWalloniaFlanders + Wallonia
A) Advertorial (website, newsletter and social media)€ 300,-€ 100,-€ 320,-
Advertorial (with a reply form, newsletter and social media)€ 350,-€ 125,-€ 380,-
Advertorial with external link€ 285,-€ 85,-€ 295,-
B) Newsletter banner€ 200,-€ 65,-€ 215,-
Partner mailOn requestOn requestOn request

Social Media

The recipients can also be reached via Facebook, Instagram and YouTube. TERRA has its own social media channels that are used to spread news, but also to promote. Rates are on request.

Facebook

5.870

Likes

Instagram

2.470

Followers

Social media rates

DescriptionFlandersWalloniaNetherland + Flanders + Wallonia
Default timeline placement€ 140,-€ 140,-€ 225,-
Campaign management advertisement€ 200,-€ 200,-€ 320,-
Targeting interests, email addresses or PixelOn requestOn requestOn request

Partner

As a partner, you will benefit from a large sector-specific reach in the earthmoving, recycling and site transport sector for a year. We combine all your knowledge and innovations. Zo maakt de machinist op een overzichtelijke wijze kennis met uw dienstverleningen en/of producten.

Rates partner packagesOnlineMultimediaComplete
Flanders€ 3.750,-€ 4.750,-€ 5.750,-
Wallonia€ 2.750,-On requestOn request
Specialist partner Terra

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